Thursday, January 17, 2008

The future of Apple is in 1960s Braun



"Some people will probably call these examples a "rip-off" but, in a world where industrial design and art is constantly being recycled into new work, I just see Apple's products as a great evolution to classic concepts. Now, as I look at Rams' work I can't help but to wonder: which of these old Braun designs will Apple revive next? Is there a MacBook Air—the rumored ultra-slim wire-free portable that seems to be the favorite bet for tomorrow's keynote—in there?"

A beautiful piece by gizmodo compiling a gallery of Braun designs and how they seem to have influenced the Apple aesthetics.

++++++++++++++++++++

This link here is in portuguese but features more detailed and larger images.